Let’s talk more about RSS, Feedburner and auto posting to social media using RSS! Not sure what RSS is? Have a look at What is RSS and How Does it Work?
Getting the URL for an RSS Feed
If you are looking to get updates from a favourite site and they don’t have a neat RSS icon, like we do, how can you get the right feed? It’s surprisingly easy! All you have to do is copy the URL and add feed/ to the end. If I wanted to be updated every time we added a new site to our Portfolio page, I would use the following URL: https://podcreative.ca/porfolio/feed/.
What is Feedburner? Do I need it.
No. It’s outdated, unsupported and constantly viewed as buggy. Here’s a great site that looks at some alternatives: feedburner-alternatives.com
Populate your Social Media via RSS
A great way to get your site’s content out to your target audience is to share via social media. There are a number of third party apps out there that will help you integrate your RSS into Facebook, Twitter, etc. I recommend looking at Zapier, dlivr.it and IFTTT and seeing how comfortable you are with them. Any auto-publishing to a social media platform will require that you create a developer account on each platform you are posting to.
You can accomplish the same thing using NextScripts: SNAP or Social Media Auto Publish by XYZScripts, we can recommend both plugins.